
Dopo oltre vent’anni nella NBA, quattro titoli vinti e una collezione di premi e record individuali, la straordinaria carriera di LeBron James sembra ormai avvicinarsi al capolinea. Il prossimo potrebbe infatti essere il suo ultimo anno da professionista. Il Re ha recentemente esercitato la player option da 52,6 milioni di dollari per restare ai Los Angeles Lakers, che insieme a Luka Doncic tenteranno l’assalto al titolo.
Parallelamente, LeBron da tempo cura con grande attenzione i suoi interessi fuori dal campo. Nel 2022 è diventato il primo giocatore NBA in attività a entrare nel club dei miliardari. Secondo Forbes, il suo patrimonio attuale ammonta a circa 1,27 miliardi di dollari.
Stando agli ultimi rumors, James starebbe lavorando a un progetto ambizioso e senza precedenti: la creazione di una nuova lega internazionale di basket in grado di competere direttamente con la NBA. Il costo stimato dell’iniziativa si aggira intorno ai 5 miliardi di dollari.
Nel corso degli anni, LeBron ha effettuato investimenti intelligenti ed è oggi azionista di Fenway Sports Group (FSG), proprietaria di squadre come il Liverpool FC (Premier League), i Boston Red Sox (MLB) e i Pittsburgh Penguins (NHL). Attualmente FSG non possiede alcuna franchigia NBA, ma circolano voci su un possibile interesse verso una nuova squadra da fondare a Las Vegas.
In questa nuova avventura, LeBron avrebbe intenzione di coinvolgere il suo storico partner commerciale Maverick Carter, e Misko Raznatovic, agente del fuoriclasse serbo Nikola Jokic, dominatore della lega negli ultimi cinque anni. I tre si sarebbero già incontrati quest’estate in Francia per discutere i primi dettagli.
La nuova lega, almeno nella sua fase iniziale, potrebbe contare su sei squadre maschili e sei femminili, con partite giocate in otto diverse città del mondo. Una delle novità più rivoluzionarie riguarderebbe il modello di partecipazione: gli atleti e le atlete potrebbero ricevere quote societarie della lega, un’opzione attualmente assente sia in NBA che in WNBA.
Un modello simile è già stato adottato da Unrivaled, un campionato 3 contro 3 fondato dalle stelle della WNBA Breanna Stewart e Napheesa Collier, che si svolge durante la offseason. Questa lega ha attirato molte giocatrici grazie a compensi più elevati rispetto a quelli della WNBA.
Non è dunque da escludere che LeBron, ispirandosi all’esempio di Unrivaled, possa cercare di coinvolgere anche le principali realtà della pallacanestro europea, con l’obiettivo di dare vita a un circuito davvero globale e alternativo alla NBA.


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